LEE SUNG-KYOUNG IS THE DAMIANI BRAND AMBASSADOR IN KOREA

Damiani is delighted to announce the appointment of actress Lee Sung-Kyoung (https://www.instagram.com/heybiblee/ with 15.2 million followers on Instagram) as its new brand ambassador for Korea, a key market where the brand is considered as one of the most iconic luxury players and has a strong presence.

With the immense love from the public for her excellent acting and her irreplaceable charm in all the projects she has participated in, Lee Sung-Kyoung proves her extraordinary presence with this new campaign. She is not only a talented actress with a proven track record but also an artist with abilities in various fields such as singing and dancing. Lee Sung-Kyoung perfectly embodies the many facets of the Damiani woman with her authentic beauty and charm.

Lee Sung-Kyoung will be starring in a dedicated campaign, with photos and videos featuring the most iconic Damiani collections, such as the evocative Belle Époque, the bold Belle Époque Reel, the modern Margherita and the feminine Mimosa

https://youtu.be/F3ueF_L1Q5g?si=fd6rFGMbMBfnBYjL.

“I am delighted and thrilled to be a part of Damiani’s new campaign, a brand that carries a long history and tradition. It is a great honor to embody the values of elegance and unique beauty that Damiani pursue”, Lee Sung-Kyoung comments with excitement.