Damiani strengthens its presence on the korean market

News . September 13, 2020

The high-end jewelry brand, renowned around the world over for its fine creations and a benchmark of Made in Italy craftsmanship has taken the Korean market by storm. In this region, many enthusiasts, celebrities and collectors have recognized Damiani among the most iconic brands of Luxury. One of the most precious moments of this union occurred during the triumphant night of the Oscars, when “Parasite” became the first non-English speaking film to win the Academy’s most prestigious award of Best Film. For this unique occasion, the film’s leading actress, Cho Yeo-Jeong, wore Damiani creations of refined elegance, sophistication and style: the Masterpiece necklace from the Mimosa collection, as well as two rings from the Mimosa and Notte di San Lorenzo collections.

These positive developments go hand in hand with the opening of a newly renovated Boutique in the Lotte department store of Busan, the local reference point for luxury shopping. Here, the East’s minimalist elegance meets the stylistic opulence of Italy’s savoir-faire.