News . January 15, 2024

The Maison opens two new Boutiques in Shanghai and Sanya

Damiani continues its expansion in China with two new openings, one in Shanghai and one in Sanya, a coastal city on Hainan Island and a thriving tourist destination.

Featuring an elegant façade with a bright, large Damiani sign, the new Sanya store is located at the Taikoo-Li Center in Haitang Bay, in a prestigious high-visibility area of the mall’s luxury brands section.

Taikoo-Li is one of China’s largest luxury mall chains and its new centre in Sanya is an innovative example of the integration of a luxury retail offering with world-class accommodation facilities. Located on Hainan Island – a major destination for luxury tourism in China due to its cultural and natural characteristics, targeted investments and effective development policies – the city of Sanya has been attracting an increasingly international and refined clientele for years now.

The Shanghai boutique is located at the Taikoo-Li Qiantan, within the Qiantan International Business District, a retail development that focuses on environmental sustainability.

These new openings form part of the Group’s strategic investment plan for China, a key market for the growth of the Italian luxury industry, and provide further confirmation of the brand’s ongoing expansion, as evidenced by numerous recent openings in other key markets.